Have you ever found yourself saying, “I can’t afford that” or “Wow, they must be REALLY confident in their product/service”? If you have ever said or thought wither of these statements when you are making a decision to use a company’s services, stick around for this “Tip of The Day” video.
I run into too many professionals who simply give-up or slow down the growth of their business because they think they cannot afford to move forward with outsourcing investments in their business. And, of course, it’s not entirely their fault.
Chances are, they have been conditioned to think “if we don’t have the cash to pay for it, we don’t buy it” or “why would I pay someone else to do it when I can do it myself” or “I’ve already put so much money into (fill in the blank), I can’t think about spending another dime”.
There was a time in my life where I was trying to build a metaphoric “skyscraper” with a hammer and a hand saw. Can you visualize it? I shake my head at the thought today but back then, I was hell bent and determined to make it happen.
Now, I’m all about being resourceful and determined to get a job done, regardless of the circumstances but for the love of success…there’s an easier way to get stuff done!
In the video to your right, I share a story of a client who was struggling to make a decision on weather to move forward in re-designing her website.
Once you have watched the video, share what was the most impactful thing for you in the "comments" section of this blog. I would love to hear your thoughts.
Here are some other things to keep in mind when outsourcing:
Talk to three or more companies who specialize in the service you are looking into before you make a decision. Some companies will offer to give you a free consultation but you may want to consider going to the next phase of the consulting phase (there’s usually a fee) to clearly assess if you will have a great working relationship. (I know it’s a pain to think about paying a few hundred dollars upfront with the chance that your might not work with them after all but think about spending thousands of dollars with a company after you find out they are not in line with your vision.)
Don’t just take their word for it. When you are “vetting” people to do things like web design, email marketing, social media strategy, accounting, and so on, don’t be afraid to ask for references. For some of you, it might even be important that these people/companies have a “track record” within your industry. Pick up the phone and call these people for their honest feedback.
Cheaper is not necessarily better. In my experience, the cheaper the cost, the lesser the quality. I am not saying that all high-ticket services are trust worthy, either. Do your homework.
At the end of the day, it’s all about you looking at the big picture. Putting a pencil to the projected return on investment is critical in moving your forward to create the business and life your absolutely desire. And, remember, reach out to trusted advisors who can help you make the best decision in the future growth of you company. #yougotthis
That’s all for now…until next time…